FRANCISCO ENRIQUE MENA
QUETOMENA

Award-winning bilingual Creative Director and Brand Strategist with experience delivering conceptual solutions and proven effectiveness in both, General Market and the Hispanic marketplace.

Effective in translating emotions and words to visually engaging and provocative concepts that transcend language. Great technical skills and comfortable providing creative direction and mentoring. Industries of expertise include Consumer Packaged Goods (CPG), Energy, Government/Tourism, Health, Banking, Pharmaceutical, and Telecommunications.

Employment

PACO Collective – Chicago IL
August 2014 – Present
ACD – Digital

Responsibilities include developing conceptual solutions for a full range of creative/marketing ideas with emphasis on dramatic results, managing outside talent as well as resources within the agency, utilizing highly developed concepting skills to create ideas, maintaining an integrated marketing approach to client business and optimally utilizing teamwork with writers, designers, and other team members to obtain exceptional results.
Major clients: NIPSCO, COMED AND BLUE CROSS AND BLUE SHIELD

 

Freelance Creative and Art Director – Los Angeles CA
August 2012 – August 2014 (FTE)

Major Agency Clients:  AXIS AGENCY AND SMG-ROI
Clients:KAISER PERMANENTE, FARMERS INSURANCE, COVERED CALIFORNIA,TELEFÓNICA, PERÚ MÁGICO, A & V 2000 INC., VALLEY HEALTH PLAN, HEALTHNET, OCEAN SPRAY, GALLO WINES, DIAGEO – JOSE CUERVO TRADICIONAL,BUCHANAN’S, DON JULIO.

 

IPG Accentmarketing – Los Angeles CA
September 2010 – August 2012
ACD / Sr. Art Director (FTE)

Major clients: KAISER PERMANENTE, EDISON, ENGAGE 360 and FARMERS INSURANCE

 

Ethnic Marketing Group – Los Angeles CA
December 2007 – September 2010
Creative Director (FTE)

Major clients: BLUE CROSS, BOAR’S HEAD, BULOVA, CONAGRA, MARS ADVERTISING, OCEAN SPRAY, SHASTA BEVERAGES, TUPPERWARE, USG, WEBER

 

The San Jose Group – Chicago IL
June 2000 – March 2007
Creative Director (FTE)

Major clients: ACS, ANHEUSER-BUSCH, ATA, BUD LIGHT, BUDWEISER, COCA-COLA, COMED, CUB FOOD, DIAL, DOMINICK’S, DOMINO SUGAR, EXELON, FLEET, GE, GLAXO SMITH KLINE, HANES, HCCA, HERDEZ, HORMEL, IBOT, MUSSELMAN’S, NATIONAL PORK BOARD, ORTHO-MC NEIL, PECO, PEPSI, PS&G, PUREX, QUERICO.COM, SAM’S CLUB, SEARS, SENSODYNE, SPAM, TRICOR, US CELLULAR, WALMART

 

Awards & Honors

2012 Best of Show Addy
American Advertising Federation Coastal CA
Farmers Insurance Print Campaign

2012 Gold Addy
American Advertising Federation Coastal CA
Famers Insurance TV Campaign

2012 Gold Addy
American Advertising Federation Coastal CA
Famers Insurance Radio Campaign

2005 Bronze National Effie Hispanic
EFFIE Awards New York American Marketing Association
National Pork Board Campaign (TV, Radio, Print, Online and Shopper marketing efforts)

Aurora Awards

2006 Gold – Spam – Balloons
2006 Gold – HERDEZ – DESDE ARRIBA
2003 Gold Award – HCCA – “Demasiado”
2005 Platinum Best of Show – HCCA – “Sinfonia”

Telly Awards
2006 Bronze Award – HCCA – “Sinfonia”

Editorial Design Awards
NAHP Best self-promotional ad 1995
NAHP Best design & content: Entertainment, sports, features and front page ’93, ’94, ’95

 

Contact

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CALL or TEXT: 773-328-9444

quetomena@gmail.com
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